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Non-fungible tokens (NFTs) have emerged as a disruptive model allowing artists to tokenize their work on blockchains. This enables musicians to directly engage with fans and collectors by selling limited edition digital art and music. RŌHKI is one project leveraging NFTs to build a community-owned ecosystem.
RŌHKI was founded in early 2022 by the artists behind the monikers IO and HACHI. Little is known about their identities, though rumors suggest they are grammy-winning musicians. RŌHKI combines cinematic music videos and fantasy storytelling to create an immersive world for fans to explore. Their goal is to use NFTs and decentralized community ownership to gain independence from traditional music labels.
Rohki is a web3 native music NFT project.
IO and HACHI, the two artists that comprise the moniker, introduced themselves on mirror.xyz in February 2022 with a cryptic post offering a season pass for 0.1ETH. These genesis keys offered holders a free mint to all 6 Episodes in Season 1. The project combined mysterious teaser videos, cinematic music and fantasy storytelling to set the stage for a quick sellout including collectors like Diplo. A community treasury fed by secondary sales of episodes would thereby put the community in the driver’s seat.
They sold out of all 100, raising 10ETH.
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