HomeCrypto3 Companies’ Evolution from Web2 to Web3

3 Companies’ Evolution from Web2 to Web3

It is time for evolution.

Similar to how Web1 was swiftly surpassed by Web2’s technological advancements, Web2 has long since achieved its peak and is currently experiencing a period of stagnation. In other words, Web2 is going through its natural evolutionary processes in order to survive.

The issues with Web2 have taken the same course as those with Web1: businesses have emerged to control markets using proprietary platforms and once-open-source technology, gathered consumers into centralized hubs, and built nearly impenetrable sectors for smaller participants. In addition, revenues and client exploitation were prioritized before innovation. User data is now routinely gathered, exchanged, and monetized by Web2 platforms in allegedly “free” services — possibly the worst part of all — all hidden in the small print of required Terms & Conditions.

Fortunately, the blockchain’s potential can no longer be disregarded. Due to the near-universal acceptance of blockchain technology and its potential, new companies are vying for the opportunity to influence how consumers and businesses interact in the new Web3 paradigm. Three Web3 firms are poised to pioneer what we will think of the Internet, from the crutial eCommerce transactions, the demand for new creative outlets, and the lucrative potential of online gaming.

Let’s examine the development of Web2 into Web3 in the context of three potential businesses, each of which aims to help overcome the current constraints of the web and pave the way for a better, more just future.

eCommerce is a significant industry, which generated $870 billion in revenue in 2021 (a 14% increase from 2020). And virtually every customer in the globe frequently purchases daily goods and services from Web2 eCommerce firms like Amazon, eBay, and Rakuten (in Japan).

Unfortunately, there have always been problems with eCommerce in a Web2 paradigm.The following potential and advancements in how consumers and brands engage online have been outweighed by these pain points:

  • Costly middlemen that increase per-transaction costs
  • High customer-acquisition costs
  • Poor affiliate marketing dynamics
  • Limited ways for customer engagement
  • Tracking of user data
  • Security issues from data hacks

With these concerns in mind, Web3 from an up-and-coming player is poised to transform the blockchain and decentralized possibilities: SHOPX

This Web3 e-commerce infrastructure will be the first to combine these tools and utilities in a way that is appropriate for the status of the industry right now and flexible enough to change as the market changes. It aims to alter the direction of eCommerce by:

  • Providing businesses with fresh methods to interact with consumers and reward loyalty
  • Gain new clients by participating in Web3
  • Offer frictionless exchanges between money and cryptocurrency
  • Increase the number of direct affiliate marketing connections
  • Establish a global, open inventory management system
  • Give ownership of client data to companies while maintaining privacy

These are unquestionably fantastic Web3 innovation promises. But before you assume that this is a really revolutionary technology, realize that the creators aren’t, so to speak, tossing away the baby with the bathwater. In fact, SHOPX places a great focus on platform integration, developing on top of Web2-ready programs like Shopify, WooCommerce, Magento, and any other well-known platforms for a smooth adoption.

The best part is that it has created an environment that allows the typical user who is unaware of blockchain technology to access Web3 technology without having any prior Web3 understanding. Users will interact with the platform in the same way they do with any other platform they already use. Brands who sign up in the initial wave will benefit from the first mover advantage and be in a unique position to lead the emerging sector toward efficient e-commerce resources and transactions.

The modern art world has long been plagued by stagnation as it struggles to adopt technological advances. The limits of Web2 have made it imperative for participants to reinvent how artists, companies, fans, and consumers connect. This is due to the prevalence of counterfeiting, the improper administration of royalties to artists, and the multiple gatekeepers that restrict the audience of creatives.

With superior provenance provided by NFTs, independent artists looking for new venues to exhibit their work, and a lot of hoopla in the art world, the blockchain is poised to transform how art is produced, disseminated, authenticated, and more.

Ayoken plans to introduce a new NFT platform for musicians there. The marketplace for digital artifacts here links artists with audiences everywhere. The project is providing artists and fans a strong marketplace with a ton of features, enabling creatives to launch everything from digital/album art, digital collectibles, and utility-driven social tokens.

These include:

  • Community chat and tipping
  • Personalized Web3 domains
  • Real-time analytics
  • Instant royalty tracking
  • Exclusive access to unreleased footage, live events, merchandise, and early access to albums
  • Social tokens for artist interaction
  • Timed drops
  • Concierge services
  • Redeemable $AYO cryptocurrency

This initiative stands out due to its global goal of reaching emerging markets for a better future. Ayoken intends to diversify and take use of chances to open up previously unexplored markets for growth, such as the 1.3 billion people in Africa (projected to double by 2050). This forward-thinking strategy demonstrates how Ayoken is utilizing the blockchain and the power of art for the benefit of all people.

Web3 gaming will go beyond simple “fun and games.” In reality, many Web2 breakthroughs that were originally applied to gaming platforms were later used in practically every business. For instance, consider how VR headset gaming has developed into a commonplace use for heavy industry. In other words, everyone’s watching to see how gaming develops in the Web3 era.

Online gaming has been hampered by the Web2 paradigm, just as eCommerce and the art sector. A centralized methodology was employed in distributing and developing these Web 2 games. This meant that a large portion of the rewards went to publishers and marketers instead of creators and gamers. To the dismay of gamers, there is also too much advertising and enough attention to actual gameplay. Thanks to Web3 gaming, everything is changing.

Meta Apes is one intriguing Web3 player. Their team is enticing the player base of the current Age of Apes, which is a hugely successful mobile MMO game, mobile MMO game to move to the new Meta Apes platform.

So what’s the aim? Meta Apes is slated to be the first Web2 Game converted to Web3 via a software development kit (SDK), a feature that will pave the way for the future of online game creation, in order to exploit all the greatest features delivered on a Web3 environment as a literal “gamechanger.” Ankr’s gaming SDK will aid with the launch of Meta Apes on BAS, a sidechain within the Binance Smart Chain (BSC) ecosystem, going beyond merely “digitally stealing” an audience. This kind of testing will not only improve the way developers release new Web3 games and update existing Web2 games, but it will also open up new opportunities for users and other stakeholders.

The first of several Web3 games that pay players for their time and attention, Meta Apes, for instance, will feature in-game cryptocurrencies like $BANANA. With a variety of compensation structures, such as play-to-earn, share-to-earn, and others, Web3’s contribution to improving online gaming is sure to be noticed by other sectors.

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